A 19th-century Japanese trade boom. A thousand captains. No closing bell.
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Mederu OÜ — Tallinn, Estonia

THE SYSTEM

The Bloomberg Terminal existed in 1850. You just didn't know it yet.

KITAMAE isn't a sailing game. There are no sails to trim, no ships to steer. You run a maritime trading house in 19th-century Japan — fleets at sea, prices in every port, weather over the Sea of Japan — all from a single terminal. Glance at it the way you'd glance at the markets. On your phone, between meetings. On the train home.

KITAMAE — board screen full overview
BOARD

One screen, everything at once. Your personal terminal — rank, standing, line of credit. Your fleet. The day's demand alerts. A watchlist of commodities you've been tracking. Performance metrics climbing toward your next rank. Total profit, total distance, ports visited, voyages closed. Every number a Bloomberg trader watches by reflex — in a 19th-century world.

KITAMAE board screen
PORT

Every port carries its own dossier. A monochrome image of the harbor. A historical brief, written like an editorial entry — what made this place matter, in plain prose. The current sea state: wave height, wind direction, weather. Your accumulating affinity with the local merchants. Donate to the shrine often enough and you become a known patron. The terminal remembers.

KITAMAE port screen KITAMAE port Teuri screen
HEATMAP

A color matrix of the entire economy. Ports down the y-axis. Commodities across the x. Green cells are cheap, red are expensive, gray is fair value. The whole Sea of Japan in a single glance — patterns leap out the moment you see them. Hakodate's herring meal green against Osaka's deep red. The seasonal swings in lacquerware. The chronic surpluses of rapeseed oil. Every voyage a captain logs fills in another cell.

KITAMAE heatmap view 1 KITAMAE heatmap view 2
PRODUCT INFO

Every commodity in the system is a historical good. Tap any item and the terminal opens its dossier: a museum-quality image of the artifact, the cultural and economic context of its production, the trade logistics that moved it along the Sea of Japan coast in the 19th century. KITAMAE is, quietly, an encyclopedia of Japanese material culture.

KITAMAE product information screen KITAMAE product sake screen
CHART

A 24-month price history is one tap away. Toggle between intraday, weekly, and monthly views. Spot the seasonal swings, the post-storm spikes, the slow grinds toward equilibrium. The terminal speaks the language of every financial trader you've ever met — but the underlying assets are rice, herring meal, and lacquerware.

KITAMAE price chart 1 KITAMAE price chart 2

Three things the screenshots can't quite show.

DYNAMIC PRICING & LIVE INVENTORY

No static price tables. Every price is computed in real time from base value, port rank, production modifiers, current inventory ratios, price elasticity, and seasonal coefficients. Over 1,000 captains buy and sell into the same shared market — every transaction moves the price for everyone.

BALLAST STRATEGY & SAILING PHYSICS

No click-to-arrive. Wind direction, current vectors, and wave height affect every voyage in real time. Your cargo layout matters: heavy roof tiles and granite at the bottom for stability, light kimono fabric on top. Miscalculate your ballast, and a winter storm will capsize your entire fleet.

TOKU (VIRTUE) & THE LEGACY SYSTEM

Profit is a means, not the goal. Trade honestly with a port's merchants, year after year, and they come to know your name. Donate to shrines, invest in struggling harbors, and your Toku rises — and the kami of the coast take note when storms come. Commission a stone torii gate for a harbor shrine, and your name is carved into it permanently. You are not just trading. Your name takes root on this coast.

THE COAST

183 ports. Every one of them real. Every cargo historically sourced.

北前船航路の港 — THE COAST

Each port in KITAMAE carries the goods it actually traded in the 19th century. Sakata moves rice and safflower. Hakodate deals in herring and kelp. Tsuruga handles textiles from Kyoto. The geography is real, the trade goods are real, and seasonal advantages rotate — there is no single best route.

All ports are verifiable locations on the Sea of Japan coast.

THE CAREER

From a borrowed boat to a fleet of your own.

Eight ranks. The actual hierarchy of a kitamaebune crew. You start as a cook's apprentice on someone else's ship. Every rank above is earned — at sea, in trade, year by year.

RK_01

かしき

Apprentice

The cook. Every fleet owner started here.

RK_02

水主

かこ

Deckhand

Your hands begin to know the work.

RK_03

若衆

わかしゅ

Able Seaman

Skilled enough to be left alone.

RK_04

親父

おやじ

Boatswain

The deck moves at your word.

RK_05

表仕

おもてし

Navigator

Wind, current, star — your instruments.

RK_06

知工

ちく

Purser

The trade lives in your ledger.

RK_07

船頭

せんどう

Master

The ship answers to one voice. Yours.

RK_08

船主

ふなぬし

Fleet Owner

You no longer sail. You decide who sails.

Ownership is where you arrive — not where you begin.

This hierarchy ran on every kitamaebune from the 1660s to the 1890s.

THE WEATHER

The winter Sea of Japan has sunk better captains than you.

KITAMAE live weather simulation — Sea of Japan atmospheric modeling

Under the hood: real atmospheric modeling — pressure systems, wind vectors, wave height, and the Tsushima Current — drives every voyage in the simulation.

In KITAMAE, the sea is the same — a live weather simulation, built from historical records of the 19th-century coast. Low-pressure systems form and dissipate. Storm fronts traverse the map in real time. Winds shift hour by hour. The Tsushima Current is plotted into every routing calculation.

From November to March, the northwest monsoon turns the coast into water no benzai-sen was built for — waves overrun the hulls; ships that loaded their ballast wrong go down without a witness. The brave sail anyway, and find every port paying scarcity prices. The patient wait the season out in harbor — repairing what the autumn damaged, turning idle hands to rope and straw mats, the off-season trades that kept a kitamaebune crew alive through the dark months.

BEYOND THE GAME

A game that wants to send you to Japan — properly.

The ports in KITAMAE stand on the Japanese coast today. They line the Sea of Japan from Hakodate to Osaka, just as they did in 1850 — but most go unvisited, invisible to the railway-centric tourism that funnels millions toward Tokyo and Kyoto and nowhere else.

KITAMAE makes you remember the names: Sakata, Tsuruga, Tadotsu — not Shibuya. BOREAL, our editorial magazine, tells you what those names actually carry — the crafts still made, the foods still eaten, the people still working there. Together, they point toward a Japan the railway doesn't reach.

Play the routes. Read the ports. Walk the coast.

STUDIO

Shifting perspectives through gamification.

Mederu OÜ studio — Tallinn, Estonia

Mederu OÜ is a small independent studio based in Tallinn, on the eastern edge of the Baltic Sea. We design games as instruments — for changing how people see, for redirecting attention, for putting overlooked things back on the map.

KITAMAE is our debut title. Our attention runs across scales — from the quiet frictions of daily life to the slow, complex problems that span the world. We start with Japan's port towns.

FOUNDER BETA

The first 1,000 captains.

Apply today. Get access in waves. Founder status is forever.

STEP 01 APPLY
Today

Submit the form below. A confirmation email arrives within minutes (double opt-in). You'll see your queue position and receive an invitation to the Discord community, where you can talk to other captains-in-waiting

No cost. No cap on applications.

STEP 02 WAVE 1
~ 2 weeks

The first 100–300 captains receive Founder invitations. The Founder badge appears on your account, and the beta access link arrives by email. Founder-only Discord channels open: #bug-reports, #feedback, #help.

You sail with a direct line to the developers.

STEP 03 WAVE 2+
Week 4 onward, weekly

Subsequent waves of Founder invitations go out, each carrying several hundred captains. The Founding cohort grows toward 1,000 captains over the following weeks. Order broadly follows application order — the earlier you applied, the earlier you sail.

STEP 04 FOUNDER
Permanent

You're part of the Founding cohort — the first 1,000 captains who showed up before anyone knew if this was going to work. Some mark of that stays with you in the official release. How we surface it in-game is something we're still designing, and we'll be transparent as it takes shape. Early access to new features continues after launch.

By applying, you authorize Mederu OÜ to send transactional emails related to your beta application — confirmation, queue position, Wave invitations, beta access, and important beta-related updates. These are not marketing communications. To stop receiving them, withdraw your application anytime via privacy@kitamae.app.

The following questions are optional. We ask them because answers help us build a better game — not because they affect your application. Skip anything that doesn't apply.

Which kinds of games have you played?

We respect your inbox. No spam, ever.

QUESTIONS

A few more things.

Can I stream, record, or create content from the beta?

Yes. Beta gameplay can be streamed, recorded, edited, and monetized. We only ask that you don't dox other players, harass anyone, or spread misinformation. Tag #kitamae if you'd like us to find you.

What languages will the beta support?

English at launch. Japanese, German, and French roll out in the months following Wave 1. The Terminal UI is designed to work in all four from day one.

How do I withdraw my application or delete my data?

Email privacy@kitamae.app from the address you applied with. Withdrawal happens within 30 days, in line with GDPR. No questions asked.

Will there be a beta wipe / progress reset?

We're planning to reset in-game progress — fleets, ledgers, capital — at least once before the official release. The economy will shift during the beta, and a clean start is often the only way to keep it healthy for everyone. Some elements may carry forward depending on how the systems stabilize, but assume a reset by default. Your status as one of the first 1,000 captains stays with you in some form — exactly how, we're still designing. Any reset is announced well in advance, never silently.

Where is Mederu OÜ based, and what law applies?

Tallinn, Estonia. The beta is governed by Estonian law. EU consumer protection and GDPR apply throughout.

FOUNDING BETA OPEN

The first 1,000 slots are waiting.

APPLY NOW